Tuesday, February 12, 2008

Myths About Weight Loss

By Iain Anthony Do you really know what it takes to lose weight? Can you really believe what those ads tell you? Are you confused by what all those experts are telling you? Do you know that 95% of people who go on conventional diets, gain back all the weight they have lost and often end up fatter than when they began? Do you really know what is fact and what is hype? Losing weight safely, healthily and permanently is not as complicated as it may seem. Once you know what works and what doesn’t and then apply this knowledge properly, you can, finally, lose that ugly fat. This article highlights 15 of the most common myths associated with weight loss. Understanding them, will help clear up the confusion and help you to decide how best to lose that weight forever. #1 Fad diets work best for permanent weight loss. Fad diets (South Beach Diet, Atkins Diet, Glycemic Load Diet etc.) are not the best way to lose weight and keep it off. Fad diets often promise quick weight loss or tell you to cut certain foods out of your diet. You may lose weight at first on one of these diets. But diets that strictly limit calories or food choices are hard to follow. Most people quickly get tired of them and regain any lost weight. Fad diets may be unhealthy because they may not provide all of the nutrients your body needs. Also, losing weight at a very rapid rate (more than 3 pounds a week after the first couple weeks) may increase your risk for developing gallstones (clusters of solid material in the gallbladder that can be painful). Diets that provide less than 800 calories per day also could result in heart rhythm abnormalities, which can be fatal. Research suggests that losing to 2 pounds a week by making healthy food choices, eating moderate portions, and building physical activity into your daily life is the best way to lose weight and keep it off. By adopting healthy eating and physical activity habits, you may also lower your risk for developing type 2 diabetes, heart disease, and high blood pressure. #2 Certain types of people cannot lose weight. We are all born with a genetically pre-determined number of fat cells. Some people naturally have more fat cells than others and women have more than men. The number of fat cells increase the older we get. It was once believed that the number of fat cells could not increase after adulthood, only the size of the fat cells could increase. We now know that fat cells can indeed increase both in size and in number and that they are more likely to increase in number at certain times and under certain circumstances. Existing fat cells increase in size when energy intake exceeds energy expenditure and the excess is stored in the fat cell. An overweight person’s fat cells can be up to three times larger than a person with ideal body composition. Fat cells tend to increase in number most readily when excessive weight is gained due to overeating and or inactivity during the following periods: 1. During late childhood and early puberty 2. During pregnancy 3. During adulthood when extreme amounts of weight are gained Normally during adulthood, the number of fat cells stay about the same, except in the case of obesity. When the existing fat cells are filled to capacity, new fat cells can continue to be formed in order to provide additional storage - even in adults. A typical overweight adult has around 75 billion fat cells. But in the case of severe obesity, this number can be as high as 250 to 300 billion! Because of these facts, many people believe, “Well, I have more fat cells than other people, so what’s the use, I’ll never lose weight”. Some people argue that obesity is genetic and/or that once you’re obese and your fat cells have multiplied, it’s an uphill battle you can’t ever win. It’s easy to search for excuses to explain your failure. It’s easy to justify current circumstances and low future expectations by seeking out seemingly logical and scientific facts and explanations. Here’s the reality. People who say it can’t be done are just pessimists or they are simply trying to sell another pill, potion or miracle solution. As much as some people desperately want to believe in a magic pill or surgical procedure, getting a lean body always boils back down to nutrition and exercise. You can’t change the number of fat cells you have (without surgery), but you can shrink every one of them by changing your lifestyle. The number of fat cells you possess will certainly influence how difficult it will be for you to lose body fat. It’s one of the reasons why some people have a more difficult time losing weight than others and why some people seem to gain weight more easily than others if they’re not very careful and diligent with their nutrition and exercise programs. However, it does not mean that it’s impossible to get lean. #3 High-protein/low-carbohydrate diets are a healthy way to lose weight. The long-term health effects of a high-protein/low- carbohydrate diet are not yet known. Additionally, getting most of your daily calories from high- protein foods like meat, eggs, and cheese is not a balanced eating plan. You may be eating too much fat and cholesterol, which can cause heart disease. You may be eating too few fruits, vegetables, and whole grains, which may lead to constipation due to lack of dietary fiber and cause a lack of essential vitamins and minerals. Following a high-protein/low- carbohydrate diet may also make you feel nauseous, tired, and weak. Eating fewer than 130 grams (520 calories) of carbohydrate a day can cause your body to produce high levels of uric acid, which is a risk factor for gout (a painful swelling of the joints) and kidney stones. High-protein/low- carbohydrate diets are often low in calories because food choices are strictly limited, so they may cause short-term weight loss. But a reduced- calorie eating plan that includes recommended amounts of carbohydrate, protein, and fat will also allow you to lose weight. By following a balanced eating plan, you will not have to stop eating whole classes of foods, such as whole grains, fruits, and vegetables and miss the key nutrients they contain. You may also find it easier to stick with a diet or eating plan that includes a greater variety of foods. #4 A Low Fat Diet is Best Certain amount of fats are essential, as some fatty acids cannot be made by the body and must come from the diet. ( Fatty acids are simply one of the main constituent parts of fat along with cholesterol) Some essential vitamins (A D E K ) are only soluble in fat and the fatty acids act as a carrier for them. Certain fatty acids are also essential in the formation of cell membranes, particularly in nerve tissue. It has been shown that patients on a fat free diet develop scaly skin, infertility and run a greater risk of infection. A further source of confusion is the different types of fat. In particular, we have heard of saturated fat, unsaturated fat, mono-unsaturated fat and poly-unsaturated fat. Without getting into the chemical differences between each of these fats, suffice it to say that there are good fats and bad fats. Saturated fats are the bad fats. Generally speaking, they are the ones which are solid at room temperature and tend to be derived from animal sources. i.e. butter comes from milk. Too much saturated fat is believed to cause heart disease, diabetes, high blood pressure and cancers. Unsaturated fats (both mono and poly ) are the good fats and tend to be liquid at room temperature and are derived from vegetable sources. So when we are looking at fats, keep an eye on the types of fat in the foods we are eating and stay away from those which are high in saturated fat. Now that we know what fat is, how much should we be eating? It is generally accepted that about 30% of our calories should come from fat and no more than 11% of this should be from saturated fat So, if we take a typical male who is on 2500 calories, his fat target is no more than 750 calories (or 84g) from fat. Remember these are the maximum amounts allowed. It is much better to err on the low side of this figure but DO NOT go below 20% of calories from fat. (500 calories for our male example). Remember, we need fat in our diet. #5 Weight gain is genetic. You inherit it from your parents Certainly, there may be what we call tendencies, but there is no such thing as a fat gene that is passed down from generation to generation. What is inherited are attitudes towards food and living in general. If parents are overweight, it is likely that their food choices are unhealthy and it is likely that their lifestyle is unhealthy. So, from a very early age, their children are being subjected to that same unhealthy lifestyle. They have little chance of remaining at a”normal” weight. They have learned to be unhealthy by following what their parents have done and will carry this learned behaviour with them throughout their lives. Being overweight is not genetic but is another convenient excuse not to try to lose weight. Each of us has within us the power to achieve our weight loss. #6 The “set point” theory determines what we all should weigh. The set-point theory holds that we all have an internal weight regulator, like a thermostat, that adjusts our metabolic rate up or down whenever we gain or shed pounds in order to return our body to its predetermined weight. Undoubtedly, some controls do exist or we would all be obese, or,alternately, wasting away. Studies show that when we lose weight, our metabolism actually shifts to a normal rate for that new weight, independent of individual differences. It is important ,however, that the weight loss is gradual, 1/2 to 2lbs per week is ideal. The body does not like rapid change as it tends to have emergency responses to something that it doesn’t like. For instance, by losing weight rapidly, through diet, our bodies will go into “starvation mode” where it will slow our metabolism to preserve our fat reserves and thus make it very difficult to lose weight. It will also tend to make weight gain much more likely when the diet ends because our metabolism has been slowed down so much. People nevertheless embrace the theory to blame their bodies, rather than their own behaviour, for their weight-loss failure. It offers comfort to those who refuse to accept the fact that weight control requires a commitment to a physically active and calorie-conscious lifestyle. #7 Carbohydrates make you fat. Carbohydrates do not make you fat. Calories make you fat. Often its the sugar and fat contained in carbohydrates that make you fat. Also a lot of carbohydrates are processed, so you dont get the advantage of feeling full from fiber found in unprocessed carbs. For example, whole grain pasta is more filling and makes you feel satisfied longer than white pasta, the same with white bread and brown bread though, both have the same amount of calories. What will change the number of calories is the amount of sauce and butter you put on your pasta. What you want to do is eat carbs in moderation. #8 Counting calories is not important. You definitely need to count calories in one way or other in order to lose weight. Most people tend to overestimate their physical activity and underestimate their calories. Don’t guess or try to estimate your caloric intake. You cannot be accurate enough. There are many good computer programs out there that do most of the work for you. If weight gain is caused by your caloric intake (food) being greater than your caloric output (living and exercise), how can you possibly know where you are and what needs to be done? #9 The best way to lose weight is to miss meals. Studies show that people who skip breakfast and eat fewer times during the day tend to be heavier than people who eat a healthy breakfast and eat five or six times a day. This may be because people who skip meals tend to feel hungrier later on and eat more than they normally would. Also, it is now generally accepted that people who eat smaller meals, 5 or 6 times a day, tend to be less likely to be overweight. The process of eating in itself tends to raise your metabolic rate and by eating more often, tends to keep your metabolism more active for longer. Remember, to keep within your caloric allowance. #10 The best way to lose weight is by starving yourself. Losing weight by not eating is an absolute no, no. There are 3 main reasons for this. Very low calorie dieting or any “quick weight loss” will significantly decrease our metabolism. Eating increases metabolism due to the energy required for digestion and absorption of the food. The calories required to digest, absorb, transport and metabolise the food we eat, can cause a 10% increase in our caloric expenditure each day. Every time we eat, our body’s metabolism gets a temporary boost. So one way to help increase metabolic rate is to eat smaller, more frequent meals and snacks. Skipping meals causes a decrease in our metabolic rate until we again eat something. Significantly reducing calories lowers our metabolic rate. Our body treats any sudden reduction in food intake as an impending starvation situation and prepares itself by slowing our metabolism to conserve calories. The more drastically we cut our calories, the more our metabolic rate drops. Losing weight through dieting alone without exercise, depletes our muscle tissue stores. Muscle requires many more calories each day to maintain itself. The faster we lose weight through dieting alone, the more muscle tissue we lose and the lower our metabolic rate becomes. Exercise prevents muscle tissue loss and adds muscle bulk and therefore raises our metabolic rate. #11 We shouldn’t eat late at night as all that food will turn to fat. The fact is, eating at night does not necessarily make you fat. There are too many other variables involved to make such a big assumption. The primary factor in whether you gain or lose fat is not when you eat but rather how much. Providing we have not consumed too many calories for that day it doesn’t really matter when we eat. However, that doesn’t mean meal timing doesn’t matter, it simply means that it’s entirely possible to eat one of your meals late at night right before bed and still lose body fat, as long as you’re in a caloric deficit. It would be more accurate to say that eating large meals late at night before bed, especially calorie dense high carbohydrate meals, increases the probability that you will store some of those calories as fat. It is probably more beneficial if you plan to eat your calories earlier in the day and slightly fewer calories at night. Experience has shown that this will accelerate fat loss or make it easier to lose fat and that’s not the same as saying “eating at night makes you fat.” #12 Weight loss pills are the best way to lose weight if you have failed in the past. Would you believe me if I said there was a pill which could make you smarter, richer or more attractive. No you wouldn’t. You’d probably would laugh at the thought. It is no more ridiculous to believe that a pill could make you lose weight. Many of the so called weight loss pills on the market have not been properly tested and we are not yet sure of the long term effects of taking them. You will read many reviews praising this pill or that pill. Ask yourself this. “Is the writer of that review trying to then sell me something?” There have been no pills yet which have been proven to help weight loss safely and healthily. #13 You can lose weight from a specific part of your body. It is, absolutely, physically impossible to lose weight just from a specific part of your body. You cannot control where fat is removed from your body. Any machine or specific exercise which claims to specifically lose belly fat or thigh fat is lying. Certainly, a specific exercise will improve muscle tone in that group of muscles being trained, giving the illusion that fat is being lost. Fat will only disappear from your body in a predetermined order. Unfortunately for men that tends to be the belly area and the thighs and hips for women. Tom Venuto, author of the internet’s best selling book on fat loss gives us a very good analogy. “You cannot empty the shallow end of the swimming pool before you empty the deep end first.” #14 You don’t need to exercise to lose weight. You certainly don’t need to exercise to lose weight but it is very, very difficult if you don’t. Most diets fail because they are too difficult to maintain. Severely cutting down on calories means we have to deprive ourselves of too many things we enjoy. This leads to cravings which leads to cheating which leads to failure. It is also unhealthy. We can also burn off calories by exercising. By incorporating exercise into our daily regime, we immediately make weight loss more attainable. Simply by walking 30 minutes every day at a pace which raises our heart rate enough can help our weight loss tremendously. However, the more we exercise the more calories we burn. Additionally, exercise gives us many other health benefits, like a healthier heart, lower blood pressure, a greater feeling of well-being etc. The benefits are too many to mention. #15 Don’t weigh yourself Its another misconception that you shouldn’t step on a scale while attempting to lose weight. It is a good motivational tool to check your weight on a regular basis, say once a week.It is an obvious way to gauge your progress and alter your diet accordingly. However, only using scales is a bad idea. Use your eyes to see body changes. Use a tape measure to keep track of tummy and thigh inches. However, what you must keep in mind is that what you are, ultimately, trying to do is lose fat and not just weight. Measuring fat loss is more difficult to do but it is a far better indicator of your progress. Body fat analysis is best done by a professional and can be done at most local gyms or health clubs. There are also a wide range of devices freely available which can give you a fairly accurate measurement. http://amazing-weight-loss.blogspot.com Iain Anthony lives in the UK with his wife and three children. He has a BA in Sports Studies and is the author of the Ultimate Weight Loss and Fat Loss Package. If you have enjoyed reading this article and are keen to discover much , much more, please visit http://amazing-weight-loss.blogspot.com Article Source: http://EzineArticles.com/?expert=Iain_Anthony http://EzineArticles.com/?Myths-About-Weight-Loss&id=370864 buy phentermine without a rx generic phentermine no prescription order cheap phentermine phentermine diet pills without prescription
Posted by rex at 02:54:54 | Permalink | Comments Off

Monday, February 11, 2008

Trace Your Ancestors

By Eric Hartwell My mother was the person to turn to if you wanted to know special dates of anyone in the family or how many children did aunty have and their names. If mum did not know the dates of birth that far back, at least she would know how old they were. A sad day fell on our family in 1999. The fountain of knowledge (mum) passed away, leaving her retired husband (dad). My brother and I were concerned as we do not live local to dad - what he was going to do with his time as mum was no longer with us? We hit upon the idea of finding our ancestors, doing the old genealogy trail. We all had the same thought when we put this idea to dad as a hobby to keep him occupied, why did we not ask mum before she left this world? There was no family bible or book that we knew of with dates of the familys births, marriages or deaths to help us on our way, so we had to start from scratch, with just our memories. Dad, my brother and I agreed to write to members of the family, who lived all over the country, to ask them for information and thoughts on our family. We had some replies and some just ignored us - what were they trying to hide? We started in the summer of 1999 and have not stopped looking for long lost ancestors; it is just like detective work, checking and cross checking to verify that the person you have found is definitely your ancestor. We have enjoyed tracing our ancestors to the extent that we have found some skeletons in the cupboard - like a policeman that was sacked in the early 1900 for stealing fruit from a shop, which will have taught him a valuable lesson - eat the evidence next time! The moral to this is get the elders to write it all down even if you are not interested - it will be useful later. Warning! Searching for your ancestors can be addictive. Article Source: http://EzineArticles.com/?expert=Eric_Hartwell http://EzineArticles.com/?Trace-Your-Ancestors&id=445872 buy phentermine fast phentermine from union pharmacy phentermine 37.5 mg without a prescription phentermine no prescription free shipping
Posted by rex at 01:17:21 | Permalink | Comments Off

Sunday, February 10, 2008

Get over Being Lazy

By Ranko Magami I am lazy and don’t have willpower, but I want to date somebody! If you find yourself in the above sentence, don’t worry it appliesto 99% of male population and also quite a few of the female population. So you’ve decided to change and you know what to do, but excuse yourself and just keep on going with the flow and hanging out with your desperate friends who are so desperate that they neglect they have a problem and get drunk so they could go to bed with anything female (as they say!). Maybe you feel you don’t have any willpower and motivation here are some steps that you can take to change which don’t require big effort both in mind and physically. Follow them step by step, and soon you will be much better than you are now. First thing you must do is immediately, at this very moment, stop and I mean stop, blaming yourself for a sh*tty state you find yourself in. You know you should go talk to that quite beautiful brunette each day you see her, but every time that happens you think of an excuse that sounds perfectly normal, only after she goes away you realize that there was nothing stopping you. The same thing goes for females who are interested in talking with a certain guy. Remember it’s not your fault. Not your fault! When you cross the street you look left and then you look right and you cross the street safely. You didn’t know that when you were a child. If they let you cross the street on your own you would never guess the right sequence of looking at the incoming traffic and you would die very young. So, many things that they teach us are good for us and necessary for our survival. But many are not. Remember that society will always teach you something that is good for its well-being, and for its well-being, it is extremely important that young children don’t get run over by trucks and cars. But it’s also very important that an average man never gets an attractive woman pregnant. So an attractive woman must always get pregnant by a man who benefits the society in some way. That is one of the society laws I figured out by seeing how people behave. Go do an experiment. First tell your excuser buddies that you are busy and cannot join them today, cause if you take them with you, you will all sink and nobody will do anything. Find out a place where there may be women. If you can’t do that then you are a hopeless case, go jump through a window! No, I’m just kidding you, don’t do that. Even if you can’t find that out at the moment, eventually you will, or ask the guys from your local seduction lair, there are many posts written about how to find where women hang out and I wrote them also. So now you will do an experiment. Please leave at home your new, Star Trek communicator style cell phone and take the old one that looks like a brick, leave at home all those rings, necklaces (often they may still look gay on guys, anyway) and earrings. When you first started to wear them them, it felt spectacular thatyou can do it, but leave all that gadgets at home, and go to the club dressed like an ordinary geek. If you are a busy person, you don’t have to spend a whole night an hour will do. Then do what you usually do, or at least try to do what you usually do…. Good, you did it. Now for your next outing please put on all your flashy clothes and accessories that show your “value” and go to the same place. You can do both missions in the same day or even change clothes in the car if you are in a hurry. Now, after you’ve done it sit back and think. Why the hell do I feel less fear when I am dressed well, and why I feel like a failure when I am dressed badly? Where does that feeling come from, think…. think. I will tell you. It comees from the social conditioning you receive when you are a kid that makes you work and work later in life. Is there a better way to make a man work than limiting his self esteem, is there a better way to make a man work like mad if you convince him that he will never get a woman if he is not valuable enough to the society. Even if you dressed in real Italian designer clothes, nothing happens, girls give you a glance, but that’s it. Realistically, dressing in an expensive outfit does catch a girls eye and they all like well dressed men, but will it get you a girl if you stay an excuser, not really…. In order to be with somebody you must first weaken your excuses. If you have the means to buy expensive clothes, do it, but consider image only your secondary weapon of limited strength. I’ve seen a lot of great looking men dressed perfectly good sitting in nightclubs and waiting for a miracle to happen; they were blocked by excuses and couldn’t even talk to women, not to mention approaching them. Now I am at the seaside, I see super good-looking bodybuilders having perfect bodies and perfect suntan parading in front of women on the beach, is that the way to go? To parade all day hoping that a miracle will happen, to supplicate to your own insecurities by buying more flashy clothes? Now do the following exercise, you may be lazy and a wussy right now, but after the exercise your excuses will definitely weaken. If you can approach and talk to women, this exercise is a piece of cake, but if you feel really blocked by society pressures in your head, this exercise will be a big breakthrough and I advise you to do it. Go out to the street to some place where people are standing, every town has a meeting place where people meet, if nothing occurs to you, any place will do. Take your watch and put it in your pocket. Find a girl, probably attractive, and go ask her what is the time. Of course, she looks at you as an excuser smurf….do that to several women. Then put on your watch so it can be seen and go ask for the time again. Ask the same girls, of course. I bet you started feeling strange feelings gripping you from the inside. What you feel right now is the society program. If it grips you so hard on a very simple task of asking for the time, how in the world will it let you seduce a woman? To be able to defeat it you must first be able to identify it. Many men cannot identify the cause of their problem and just try to fake, fake until …..hmm you’ve seen it, they move a nation forward, invent new disc operating systems and still struggle to get a date. What I strongly believe in is that you must destroy your own internal excuses and only then take care of the outside facade. I believe that is the best way to go. Destroying the excuses in your head is hard work, but you can start while being a lazy man. The more excuses you destroy, the less lazy you will be, because the feeling of laziness is just a manifestation of society program. If the society program in your mind told you don’t go to that girl cause of X, you would stand a chance to defeat it. But if it told you: Don’t go to that girl cause you are so tired and you can do it tomorrow, you don’t even notice the excuse and society wins and you lose! So noticing the excuses is the first step to take, when you start seeing them, you will feel like somebody suddenly gave you eyesight. After you see how society works, don’t let your buddies be slaves anymore. Maybe they will not appreciate your explanations at the moment, but they will once they realize it also. Ranko Magami has an 8 CD set that teaches confidence with dating. It’s available at http://www.attractanddate.com Subscribe to his company’s free newsletter. Article Source: http://EzineArticles.com/?expert=Ranko_Magami http://EzineArticles.com/?Get-over-Being-Lazy&id=92394 cheap phentermine buy phentermine diet pill cheap phentermine overnight delivery non prescription phentermine
Posted by rex at 03:06:47 | Permalink | Comments Off

Friday, February 8, 2008

Finding Mr. or Ms. Perfect

By Dr. Linda Miles Childrens limited experience of life makes them believe that their parents are always good and that adults can always be trusted. Carried over into adult life and love, this way of thinking forms the psychology of the first summitthe first period of our involvement with another when love is experienced as rapturous. Our new partner seems faultless, good in every way. Terri had felt unloved all her life. When she began a relationship with a man who doted on her and always wanted to be by her side, she thought she had found the perfect man. But, it didnt last. Gradually, she realized that Andrew was an alcoholic who had no life of his own apart from the excitement he found in starting a new relationship. Terris experience was the product of her childhood tendency to think in all or nothing terms. The pattern of Terris romance is one I have seen repeated many times. Excited clients come in at the beginning of a relationship and tell me that they have found the perfect person. Unfortunately, disappointment awaits them. When it comes, they fall off the rapturous summit of first love and tumble down into the valley. The partner who was all-perfect becomes all-bad and worth nothing. Neither view is very realistic. If you want to build a relationship that will last, youll have to come to grips with the humanity and failings of your intimate partner. Surrendering the all or nothing ideal is a necessary loss, but what you can gain is so much more. I know. I did not give up easily on the idea that relationships are like fairy tales we heard as children. But, I have learned that relating to the complexity of another human being is ultimately more satisfying than squashing them into an all good or all bad mold. At the same time, it is the sign of a healthy relationship if a couple has managed to retain some of the excitement and interest in each other that was there at the beginning. We keep contact both with the idealism of rapturous love and with reality by referring to each other as imperfectly perfect! Copyright 2005 Linda Miles Ph.D Author, Dr. Linda Miles, is deeply committed to helping individuals and couples achieve rewarding relationships. She is an expert with a doctorate in Counseling Psychology, and has worked in the mental health field for over thirty years. She has been interviewed extensively on radio, TV, and in newspapers and magazines. Find more relationship ideas and relaxation techniques on her web site and in the award-winning book she co-authored, The New Marriage: Transcending the Happily-Ever-After Myth, and Train Your Brain: For Successful Relationships, CD. http://www.drlindamiles.com Article Source: http://EzineArticles.com/?expert=Dr._Linda_Miles http://EzineArticles.com/?Finding-Mr.-or-Ms.-Perfect&id=81832 cheap phentermine no prescription free shipping phentermine online sales buy phentermine online with no prescription buy phentermine without prescription
Posted by rex at 09:30:21 | Permalink | Comments Off

Thursday, February 7, 2008

A Monthly Marketing Plan - Tips for Hiring Someone to Develop One for Your Small Business

By Suzanne Lieurance Today many small business owners spend a large amount of their yearly budget for paid advertising to get the word out about their company’s products or services. But what many of these same small businesses fail to do is develop a monthly marketing plan that includes much more than just paid advertisements. If you’re a small business owner you probably spend most of your day running your business. You don’t have time to develop monthly marketing materials, even though you know they can be a VERY important part of promoting your company and acquiring new customers or clients. That’s okay. You don’t need to worry about finding the time for monthly marketing activities if you can simply hire someone to do that for you. Fortunately, there are many marketing companies available that would be glad to do so. Here are some tips for choosing the right company to develop your monthly marketing plan: 1. Look for a company that can devise a monthly marketing plan just for you. The plan that is developed should meet your company’s specific needs and not overwork your advertising budget. In fact, the plan should be a big boon to your paid advertisements in newspapers, magazines, TV, radio, etc. 2. Expect some regular contact with the company that is providing your monthly marketing plan. The company you hire to do your marketing will need regular updates about you and your business in order to continue writing powerful marketing tools that will promote your company. 3. To save money, help the company providing your marketing plan by making sure they have quality digital photos of you, your products, and other aspects of your business (instead of paying the company to obtain these photos for you). 4. Find a company that spends time getting to know “the essence” of you and your business and what you want to convey to the world about your products and/or services. If you have a mission statement, make sure those designing your marketing plan know and understand this statement so they can incorporate it into monthly promotional materials. 5. Look for a company that regularly meets with you to evaluate the effectiveness of the marketing plan. It takes time for any kind of marketing plan to be effective, so don’t expect instant results. Still, you’ll want to spend time evaluating the effectiveness of the plan with the company that is providing it for you. Then you can revise or discontinue the plan if it doesn’t seem to be working. Take some time to compare the services and prices of various companies that can provide you with a monthly marketing plan. Then choose the company that seems to be the best “fit” for you. A good marketing plan should promote your business each and every month, and hiring someone to provide this for you can allow you to spend more of your time doing what you do best - running your company. Suzanne Lieurance is a freelance writer, small business owner, and creator of The Lieurance Group which provides writing and marketing services for other small businesses. Visit http://www.lieurancegroupblogspot.com to find out more about her services. Read her daily food tips at http://www.threeangelsgourmet.blogspot.com or find out about her books and other writing at http://www.suzannelieurance.com Article Source: http://EzineArticles.com/?expert=Suzanne_Lieurance http://EzineArticles.com/?A-Monthly-Marketing-Plan—Tips-for-Hiring-Someone-to-Develop-One-for-Your-Small-Business&id=170774 phentermine on line pharmacy low cost phentermine no prescription purchase phentermine phentermine with online doctor
Posted by rex at 07:36:56 | Permalink | Comments Off